Clifford Geertz Culture.
Looked at Culture. He defined culture
as a system of inherited conception expressed in symbol forms by
means of which men communicate, perpetuate & develop their
knowledge about attitudes towards life. Meaning that culture or
society is developed and made up of symbols.
Geertz looks at symbols in two
different ways:
Thick description:
Rich and full of detail. Looking and
understand details with in a picture.
Thin description:
Superficial. Looking at the whole
picture and not looking at the details it with holds.
This Verizon commercial helps explain
thin and thick description. They see the whole picture as the USA and
not the thick description being the coverage that Verizon service
offers.
Us as a society decide whether we view
them as sacred or profound.
Sacred-have large value
Profound-have little to no value
These can differ from culture to
culture.
Example being gestures. Gesture and
greeting differ from culture to culture. From hand shakes to kissing.
Some symbols that maybe found in
society are:
- American Flag
- Wedding Ring
- Cross
Overall Clifford Geertz main focus was looking looking at different symbols throughout society and looking at how society ascribes meaning to them. It is crazy to think of how we ascribed to different symbols throughout society and we may not even know it. Very interesting way to look at things throughout our society and others.
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